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Today's Service Spotlight

  • Online Communities

    The information derived from online communities is a qualitative tool to gain insight into the consumer's mind and proclivities.

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  • Marketing Mix Modeling

    Marketing mix modeling measures the potential value of all marketing inputs and identifies marketing investments that are most likely to produce long-term revenue growth.

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  • Innovation Services

    Using exceptionally creative consumers in the creativity process to improve marketing and new product development.

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  • Marketing Segmentation

    Successful segmentation not only depends on understanding how segments differ from one another, but also on how to apply the results.

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